The ‘O’ Really?’ Factor

My business, my biz-nass. Get the fk up out my business. Well put, Ludacris. Well, there’s some news in the ‘Dude, where’s my Pepsi?’ case. We know that months ago Pepsi pulled its ad campaign featuring Ludacris after newsman and BU COM alum Bill O’Reilly made some damaging comments about it. O’Reilly didn’t feel that Ludacris was an appropriate role model for America’s youth. Well, Pepsi has a new campaign that you’ve all seen (or maybe notholla back Warren Towers) featuring America’s first family, the Osbornes. The campaign has been successful, but someone has finally spoken out against it. Nope, it’s not Bill this time. Instead it’s hip-hop mogul Russell Simmons, who has declared a boycott on all Pepsi’s products. He feels that choosing the Osbornes, who are known for their frequent cursing, was inappropriate after barring the Ludacris ads a few months ago. Simmons demands an apology to Ludacris, and that Pepsi immediately start to air the pulled spots.

Oh, and 5 million dollars for Luda’s charity the Ludacris Foundation. Pepsi has yet to comment, but I’d guess that they’re not about to ‘roll out’ the Luda ads anytime soon. And the Osbornes are laughing all the way to the fking bank….

One of Pepsi’s old flames, Miss Britney Spears is back in the news with Fred Durst. It seems their brief relationship has ended, as Fred believes Britney’s life is too ‘out of control.’ Ms. Spears has been seen out on the town with the one and only Colin Farrell. Meanwhile, Durst, the man who spends his days drinking and partying at the Playboy Mansion, is looking for more structure and order. Isn’t he sweet? I really hate you dude…..

It looks like 50 Cent’s latest album has sold over half a million records in its first week out. The album includes a free DVD, in which 50 tells the story of his rise in the rap game. It’s an interesting view, as he and his friends openly flash gunswhich they carry at all times. 50 calls Murder Inc. executive Irv Gotti a ‘fat bitch.’ At one point, 50 points to the Manhattan skyline and says, ‘That’s where the World Trade Center was. They fked that st up.’ Indeed 50, indeed….

Ever notice a certain edginess on ESPN’s SportsCenter? Word on the street is that speed is all over their offices like guns in 50 Cent’s car. I suppose that performance-enhancing drugs go hand in hand with the world of sports, but this takes it to a whole new level. Oh, and anchor Karl Ravech supposedly wears a hairpiece. And a damn good hairpiece at that. But, that is JUST what I hear, so take it for what it is….

‘Open’ Mike Purtill

Alright, keep your ears peeled for good gossip, and send it my way. Holla at yo boy! Musegossip@yahoo.com.