Imagine driving cross- country on a national book tour sporting a chin that weighs in at nearly 40 pounds. Imagine writing two best-selling books about the limited fame that comes with starring in a slew of B-movies. Imagine you are entertainer and B-movie king Bruce Campbell. Tomorrow at the Brattle Theatre, you won’t have to imagine.

“I’m taking my own car.” Campbell says from the road. “It’ll be about 6,000 miles when I’m done.”

All of this in promotion of the paperback release of his book, Make Love! *The Bruce Campbell Way.

The man himself rolls into Boston tomorrow for a screening of his 2002 masterpiece, Bubba Ho-Tep, in which he plays a very alive and very old Elvis Presley confined to a retirement home.

The King’s only friend is John F. Kennedy, played by Ozzie Davis. (For those of you following along at home, Davis is black.) Their old folks’ home gets terrorized by a cowboy mummy that only they can defeat. But despite the ridiculous setup, the movie makes sense and, more importantly, makes love to your funny bone.

“There are some [movies] that come out of nowhere, like ‘Bubba Ho-Tep’ that are very rewarding, and there are others, like the ‘Evil Dead’ series, that take a dozen years to make, which are rewarding in the long run,” Campbell says of his body of work. “But then there are some that I think are going to be a slam dunk and you wind up falling flat on your face.”

Campbell is not short of amusing ‘falling flat on your face’ stories in his second book, the hilarious follow-up to If Chins Could Kill: Confessions of a B-Movie Actor.

If nothing else, Campbell certainly has a talent for evocative titles. But the semi-true autobiography is much more than a snappy title. In Make Love, Campbell fictionalizes his own life and describes his role of a lifetime: playing a sagely doorman opposite Richard Gere.

Much like the “Evil Dead” series, the follow up book is as good as if not better than the original. Look forward to the next book, Bruce Campbell vs. The Army of Darkness. (If you don’t get the reference, go out and buy the “Evil Dead” series. Don’t rent. Buy.)

At the Brattle, Campbell will be answering questions about his new book and upcoming movie projects, which include the soon-to-be-released My Name is Bruce, in which a zombie-plagued town kidnaps the real — or hyper real — Bruce Campbell to help them clean up their streets. He also has a pivotal role in next summer’s sure-to-be blockbuster Spider-Man 3.

“As with the other two [Spider-Man films], I am the linchpin of the drama in the movie,” he cracks.

As for his television work, The Adventures of Brisco County Jr. and Jack of All Trades were released on DVD on the same day in July. Can we hope for a national holiday?

The Campbell-fest starts at 6:00 at the Brattle, with the movie beginning at 9:30. Buy the book. See the movies. Meet the man.