The draft is functionally a chance for NFL teams to add eligible players to their rosters, but it also allows athletes to broadcast their personal brand.

Diljit Dosanjh, the Indian music superstar who brought Punjabi beats to Coachella, is challenging how we view masculinity. From diamond encrusted jewelry and sequined tops, to Chanel pieces and pearls, Dosanjh isn’t afraid to experiment with fashion. In the Punjabi music world, saturated with artists in baggy outfits and chauvinism, Dosanjh’s choice to include traditionally feminine pieces into his looks feels particularly refreshing.