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The Independent Student Newspaper at Boston University

The Daily Free Press

The Independent Student Newspaper at Boston University.

The Daily Free Press

The Daily Free Press

Members of the Guerrilla Marketing Society at the group’s fall 2025 end-of-semester celebration at the Howard Thurman Center for Common Ground. The student-run club offers members hands-on marketing experience.

Guerrilla Marketing Society bridges local businesses and students through real-world marketing experience

By Paris Hugley January 26, 2026
For students entering an increasingly competitive job market, gaining real-world professional experience before graduation is essential. And for businesses, garnering visibility and the right brand image can be a difficult and expensive task. The Guerrilla Marketing Society — a BU student-run marketing and business club that works with businesses through semester-long marketing consulting projects — aims to solve both problems.

Sales veteran brings hands-on approach to new Innovation & Entrepreneurship class

By Daria Mohan Zhang April 3, 2025
After spending 30 years of his career in sales, Tom Meusel is sharing his passion for the discipline with Boston University students. Starting in fall 2025, Meusel will teach QST SI 348: The Fundamentals of Selling: Strategies and Tactics under Innovate@BU. The course is open to innovation & entreprenuership minors, Questrom minors and Questrom innovation and entreprenurship concentrations, according to an email sent to Innovation & Entreprenuership minors.
LinkedIn home page. LinkedIn, an online employment-focused professional platform launched in 2003, has become a second form of social media for college students. SARAH CRUZ/DFP PHOTOGRAPHER

LinkedIn becomes form of social media, blurs professional lines

By Elaina Fuzi March 18, 2025
Between browsing job postings, internship announcements and networking events, scrolling on LinkedIn is as common for college students as scrolling on social media.  LinkedIn, an online employment-focused professional platform launched in 2003, helps people connect with others and further their career development.
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