There is a certain appeal to thrifting secondhand. Sifting through racks, digging through bins. Searching through little pieces of other people’s lives, giving a second chance to clothes that might have been destined for the landfill.
The U.S. secondhand market is estimated to reach $66 billion by 2027, with online resale expected to grow 13% annually through 2029, according to a report by Capital One Shopping Research.
Questrom School of Business senior Hana Elster is no stranger to this appeal.
While Newbury Street is known for drawing in large crowds on weekends, a line of shoppers took over the sidewalk as they waited for Vivant Vintage’s new location to officially open March 1.
Justin Pomerleau, owner and CEO of Vivant Vintage, opened the business’s flagship store in Lower Allston in 2014. Opening a location on Newbury Street has always been a dream of his.
By Anjola Odukoya, Managing Co-Editor
• November 13, 2024
Considering these social implications, wearing the MAGA logo goes further than endorsing Trump — it represents a full-fledged identity and a willingness to stand by a set of controversial ideals, like his comments about Haitian immigrants and his plan to leave the Paris Agreement. In this way, MAGA merch has evolved into a form of resistance for some — a visible statement of allegiance to Trump, regardless of the backlash it might invite.
I was scrolling through TikTok the other night, and almost automatically, I came across an advertisement for a random product. After seeing that ad, I decided to count the number of advertisements I encountered...
Excessive shopping and gifting is always a big part of the holiday season, but I’ve gotten to the point where I’m content with the clothing, makeup and materials I have already. As I get older, I’ve found I focus more on new experiences and travel rather than the numerous gift ideas picked out for me by my TikTok algorithm.
Not to throw around cliches, but expressing yourself through fashion is just another way to “wear your heart on your sleeve,” both in the figurative and fabric sense.
Boston University’s fashion identity is vast and diverse, but a staple among all students’ wardrobes seems to be an emphasis on sustainability and upcycle-ability.
Newbury Street — Boston’s premiere outdoor shopping and dining street — will be open to pedestrians only on Sundays from July 2 to October 15, the city announced in early May, among other streets as well.
