Overall, the efforts BU has made on GivingTuesday should still be recognized. But, the administration should remember that in order for its fundraising to make a genuine impact, it first and foremost needs to demonstrate transparency and accountability.

GivingTuesday, the first Tuesday after Thanksgiving, is a global movement promoting acts of kindness and charitable donation. Charities around Boston typically host events, send out messages through social media and reach out to past donors to boost financial support.

Following Black Friday, Small Business Saturday and Cyber Monday, the Boston University community participated in a national campaign called Giving Tuesday for the first time, encouraging students, alumni...