@bu_gigs, an Instagram account circulating offers and requests from Boston University students, will leave Instagram Feb. 4.

We have evolved as a society, and social media has adapted adequately. Our uses for the internet have changed, and our purpose for interacting with each other have as well. But painting our dependence on social media as a personal decision discounts the cunning strategy behind it all.

Be satisfied with your accomplishments, confident in your skill and proud of the progress you’ve made — that’s all worth more than a retweet.